If you follow the beauty industry closely, then you know that new releases are happening all the time. So let’s discuss what new products are on my radar this week
e.l.f. x Jkissa Fur-Ever Eyeshadow Brush Set, $25.00: When it comes to affordable brushes e.l.f. has some of the best. This caught my eye because I don’t have a lot of experience with the e.l.f eyeshadow brushes and this set has me curious. I do like the face brushes I have from the brand, but I’ve only used one of their eye brushes and that was years ago. So far the reviews I’ve seen have been positive.
Fenty Beauty Slip Shine Sheer Shiny Lipstick, $22.00: I’m a fan of tinted lip balms especially on days when I only want to do my brows and wear a little something on the lips. The brand is promising sheer color, shine, and moisture. I can’t fully tell, but it looks like every shade has some shimmer in it, even if it is not overt. I don’t typically like that in a lip product because it often feels gritty and sticks around on the lips even after the color has worn off. There are a few products that have shimmer particles that aren’t an issue, but I find that harder to come by. In concept, I would think that these will be similar to the Maybelline Shine Compulsion Lipsticks ($5.98 – $7.99) and the L’oreal Colour Riche Shine Lipsticks ($7.18 – $10.99), both of which I think are great products. If you don’t know, Ulta Beauty has the highest prices for drugstore cosmetics. So that is why I gave such a wide price range for the two drugstore lipsticks. Walmart and Target have the best prices on drugstore makeup.
Mac Cosmetics Shot of Colour Lip Oil in Punch-Drunk Love, $22.00: Described as a “moisture-oil gloss that delivers a saturated, high-shine stain” these were added to the website without a big announcement. I’m sure there could have been some buzz about this release on Instagram, but I hadn’t heard anything about this on Specktra, which is where I get my Mac news. There are 5 shades available on the website, but based on some Instagram posts from other markets that Mac has on the product page, there are more shades in the lineup. Whether the additional shades are being held up by Covid-19 related logistics issues or the other shades won’t be released in the US market remains to be seen.
Maybelline Color Strike Cream-to-Powder Eye Shadow Pen in Ace, $6.99: This new eyeshadow line has 6 matte shades and 4 metallic shades and promises to be crease-resistant, fade-resistant and smudge-resistant. Maybelline’s eyeshadow formulas can be very hit or miss for me. I do think this looks interesting and I like the color range, but I wonder if the built-in applicator will truly be effective or if it will make these hard to use. I think I would have preferred to see the brand use this energy to expand or revamp their single eyeshadow range or release a sister palette to the Nudes of New York palette (swatches here) with a different color story.
NYX Cosmetics Sweet Cheeks Soft Cheek Tint in Bombshell, $9.00: Liquid blush always intrigues me, but I never end up buying it because I’m worried it will be high maintenance. I have used blush sticks in the past, which I’ve had good experiences with, but I can’t help but worry that liquid blushes are going to be messy to apply and splotchy on the skin. I do notice that people with dry skin prefer cream and liquid blushes and that makes me think I should give it a chance. Anyway, NYX has released this formula in 6 shades and the website shows each shade on multiple skin tones so you can decide what color would work best for you.
Let me know in the comments what products have been on your mind lately? They don’t have to be new, anything you’re excited about is worth sharing.
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Nikki From HR 